Love the new video feature and especially that it's 30 Seconds vs. 15. Hoping the editing gets some more features but its definitely a huge improvement. Have been using it currently to answer some replies and last week our Startup had a huge celebration and we used the video feature to catch the moment. It definitely got some great Retweets, replies and engagement. Great post Sarah!

Hey Mike. Thanks for reading! I think it's great for replies, so much more engaging. I was actually just thinking today that Twitter has really improved their features on a whole.

They definitely have. I love how you can now hit the Search and see not only the hashtag of what's trending but also the explanation of what it is. The user experience continues to truly improve.

Is the feature available in Canada ?

Yes this feature is released all over the Twitter Platform

thanks

Would the same apply to FB?

The video feature on Facebook is fairly different, longer length etc. But the tips would still apply!

Does this work on an android tablet?

Hey Judy, yes it works on Android

Great post Sara, 2015 is the year for Video marketing, its doing good on Facebook and now Twitter has come up with amazing feature!

Thank you Salman. I definitely agree, not only 2015, but video is the future!

Nice post, Sarah. I agree with some of the points you raised. Responding, promoting, and educating are three of the most important maximizations of apps like these. Good work. :)

Thanks for reading and appreciating :)

Nice post.

I'm getting more involved with video and will test uploading videos via Twitter. I like the idea of responding to tweets with a video instead of text. Thanks for the tip!

Yeah definitely,it's so much more personal. Thanks for reading!

Great article! Thoughts from all on using the "in tweet" Twitter video feature versus driving traffic via Twitter-owned Periscope, for example?

Hey thanks! Do you mean using an agency to help?

No, I don't mean using an agency to help. I mean using Twitter's video features and also Periscope engagement to drive traffic.

Hi Sarah,

I really enjoyed of your blog and thanks for sharing this
kind knowledge. Now can you let me know ‘ How to upload a video in Twitter via Desktop’?

Hey Vikas.Thanks for your comment, as far as I'm aware, you can only upload via videos on your iPhone, but I think Twitter is continuing to roll out more features across every device. So I guess we need to watch this space!

This is is great post about video marketing on twitter . This is a great feature .

We can share our views through videos and even promote our services through it . this will help us to increase our blog traffic from twitter .

you have very well explained about it in this post. Thanks for sharing this post .

Thanks for reading!

How does Twitter video reside with Periscope video? is the difference that Twitter video can be edited before posting while periscope is more "live action"?

Yes I think so, and it's also only available on iOS, which limits other users.

Very cool! I'm off to go test it out.

Have fun :)

Awesome post Sarah. You've inspired me to post our office ping pong tournament video :)

Haha, that's good to hear! We also have a ping pong tournament here - so fun!

Great post! I'm having trouble figuring out how to upload videos to Twitter? I can't seem to see the functionality on my computer at all - only the ability to upload a photo?

Hey thanks! You must do it via the app on your smartphone.

Thanks for the post Sarah. Learnt from it

Really glad you enjoyed it :)

Great article as well. Keep seeing the question about uploading from desktop. MLB, WhiteHouse, Tide and others referenced here all doing it, unless they're pulling from cloud storage and uploading by mobile. Will be excited to learn how this happens. Also I'm an Android user and have yet to see where I can upload video rather than capture it.

A lot of things left unclear, we'll just have to wait and see. The new feature is great, hope they'll optimize it for different platforms and devices.