http://disqus.com/by/donaldRM/enTue, 13 Jan 2009 09:12:53 -0000http://www.retail-week.com/backingukretail/index.html#comment-5091519<p>A retailer achieving only a single figure reduction in like-for-like sales is a success story in these troubled times. Why can’t we celebrate it? Congratulations are due!</p><p>Times are tough and there are many retailers, of course, who are suffering much worse than single-figure reductions but let’s apply some perspective to the current problems.</p><p>Evens, (or better), in ‘like-for-likes’ are now, top of the class. <br>A couple of percent down is pretty damn good. <br>Ten per cent down is more worrying and requires attention <br>...and greater problems may require dramatic treatment.</p><p>Much blame is directed on the media for their quirk of taking somewhat poor reports and pouring heaps of gloom and doom upon it. So-be-it : better headlines! But now is not the time to be practicing this habit. Right now, in retail, minor failure should be celebrated as success!</p><p>The media (including Retail Week) is at fault in these down-times. <br></p>donaldRMTue, 13 Jan 2009 09:12:53 -0000