Disqus - Latest Comments for christianbusch

Re: Streaming The Olympics

christianbusch — Mon, 12 Feb 2018 15:44:06 -0000

Login sharing is very prevalent - also among cord cutters like myself. However, I'd love to just buy an ad-free experience pass to something like the Olympics so I don't have to suffer through the same five commercials (Walmart, Toyota, United Health, Black Panther....) looping over and over again on the NBC Roku app!

Re: Please respect outstanding entrepreneurial achievements

christianbusch — Wed, 05 Jul 2017 16:31:14 -0000

Well said.

Re: The Market Has Spoken: Go Horizontal, Not Vertical

christianbusch — Wed, 20 Jan 2016 12:52:16 -0000

Given that you're comparing public markets, you should take into account profitability for this analysis - would make it more objective. IMHO most horizontal plays (ebay being first mover in the 90ies is an exception) can become large but not very profitable.

Re: Lists

christianbusch — Mon, 30 Nov 2015 20:40:02 -0000

Was this a piece of native advertising for Foursquare :) ?

Re: Was the Clash of Clans Super Bowl commercial about user acquisition?

christianbusch — Mon, 16 Feb 2015 16:13:22 -0000

Good analysis - although a 1% install rate off of (slightly boozed up, rowdy) viewers is probably off by an order of magnitude. Re-engagement could be a good one or just driving top of the funnel awareness - which will lead to increases in organic search traffic and organic installs.

Re: Satisficing

christianbusch — Tue, 30 Sep 2014 05:59:04 -0000

Barry Schwartz wrote about this in depth in The Paradox of Choice (http://en.wikipedia.org/wik... - great book that highlights the dilemma and options around it. I've been trying to become a satisficer for a while as well - no major success so far though.. Highly recommend the book though.

Re: Messaging, Notifications, and Mobile

christianbusch — Mon, 21 Jul 2014 10:43:35 -0000

I'm definitely a power user - would be great to test the product. Hit me on twitter if you like

Re: More On Basic Income (and Robots)

christianbusch — Tue, 08 Jul 2014 10:14:34 -0000

Interesting concept, not sure i understand the comment about boosting crowdfunding though, how do the two fit together?

Re: Distributing Content Marketing – The Complete Guide

christianbusch — Tue, 29 Apr 2014 12:15:09 -0000

Great post, thanks for sharing!

Re: Hangouts and SMS

christianbusch — Wed, 05 Mar 2014 17:23:28 -0000

Hangouts is atrociously slow both on Android and on OSX. Google Voice used to be a fantastic standalone app on both and it's still a good texting app on Android - but Hangouts is like booting up Parallels in order to send a text or make a call.

Re: The 10 Airbnb Super-Hosts That Rule New York City

christianbusch — Thu, 13 Feb 2014 20:19:31 -0000

Yup, I did. It's a nice data summary - could improve further by portraying the people better or by showing how much revenue is flowing through this stuff. Not dissing the effort, it's a great data capture effort.

Re: The 10 Airbnb Super-Hosts That Rule New York City

christianbusch — Thu, 13 Feb 2014 19:40:27 -0000

Nice summary of numbers and facts - but "so what" - hopefully you're getting to findings in the next part!

Re: Why The Haters are Wrong About Growth Hacking

christianbusch — Sun, 12 Jan 2014 13:06:39 -0000

Jeff, totally agree with "For starters it brings a mindset to startups that not all of them have innately." Similar to how offline direct marketers have spend decades optimizing mailings to different DMAs/Zip codes, now growth hackers figure out how to kickstart growth through testing and iteration. In an ironic twist, folks like Lending Club are becoming major direct mail users for customer acquisition purposes - now would that be called growth hacking as well?

Re: Why The Media Has Been Wrong About YouTube Networks

christianbusch — Mon, 16 Sep 2013 07:26:55 -0000

Hi Mark,

good summary of the key facts and % in the MCN ecosystem. Where I think it gets interesting and also extremely competitive is when Maker et al start hailing "off youtube" as the holy grail; there are thousands of blogs, content sites and traditional publishers who are already quite big off youtube and that are all getting into video (Conde Nast is just one example).
So far, the only major Youtube channel that has made a great leap off of Youtube is Smosh; it remains to be seen how successful Youtubers can become off of Youtube where they need to compete for audience with all the existing subject matter experts/ bloggers/ sites.

Re: Here’s What’s Driving Collaborative Consumption and Where the Market May Head Next

christianbusch — Mon, 10 Jun 2013 03:44:27 -0000

They still have to solve the two-sided problem, Mark: they have to aggregate supply, as in delivery guys, as well as demand as in stores. Similar situation to ebay really.

Re: How to find email addresses to cold-email (for free)? - Startup adventures abound!

christianbusch — Sun, 14 Apr 2013 12:38:08 -0000

In 90% of cases the format jdoe@something.com or jane.doe@something.com or jane_doe@something.com works, especially for bigger companies. for startups, add jane@something.com and maybe j@something.com and i'd say you're at 99%!

Re: Forrester - Ditch the Funnel, Go for the Customer Life Cycle

christianbusch — Fri, 25 Jan 2013 16:42:22 -0000

This looks eerily similar to what they taught me in business school way back when. Not exactly the most innovative new thinking..

Re: Evernote Insider: Win an Evernote Bicycle

christianbusch — Fri, 28 Dec 2012 11:50:13 -0000

#evernotebicycle - I am going to use evernote to document every day of 2013 in a separate note, in a new notebook. Each note will contain at least a sentence or two and a picture of that day. It'll be swell and the bicycle would certainly be featured!

Re: This $9 Cardboard Bike Can Support Riders Up To 485lbs

christianbusch — Thu, 01 Nov 2012 15:00:59 -0000

Not sure where you guys live - but for $10 you wouldn't even get a bicycle bell in NYC!

Re: Retailers as Ad Networks

christianbusch — Tue, 30 Oct 2012 16:13:00 -0000

Hardly a better way to target potential consumers deep into the purchase funnel than on a merchandising website!

Re: Notes on the acquisition process

christianbusch — Thu, 13 Sep 2012 15:38:07 -0000

Just to add to this from an acquirer's perspective: be as transparent as possible early on without giving away the farm: discovering things late in DD, after a term sheet has been signed can cost you (the target) credibility and lots of $ in lawyer's fees!

Re: SXSW PanelPicker

christianbusch — Mon, 20 Aug 2012 21:31:04 -0000

Go Barry, go Oishi!

Re: Mobile app startups are failing like it’s 1999

christianbusch — Fri, 17 Aug 2012 09:53:08 -0000

Great post, Andrew. I was talking to @aweinreich about this yesterday, as you'll most likely fail on the first iteration, you have to be super-agile and humble in getting to v2,v3 quickly and cost effectively. And maybe one day apple will allow you to actually do testing on the platform!

Re: Why Google Couldn’t Pal Up With Buddy Media

christianbusch — Thu, 07 Jun 2012 17:17:03 -0000

I don't fully understand why Google would seriously consider such an acquisition; Facebook could shut them out in a second and then the entire biz would be gone...

Re: Equity value

christianbusch — Wed, 06 Jun 2012 19:42:05 -0000

Nicely written post, Chris! One additional layer to this would be to consider perception vs reality of a business - e.g. was Buddymedia a services business or an enterprise tech business when they sold? Multiple suggest the latter..