Disqus - Latest Comments for brandweaver

Re: Google Wave: The Wait Is Almost Over

brandweaver — Tue, 29 Sep 2009 17:20:36 -0000

A lot of anticipation on this one for sure. I sure have been happy with Google Voice too.

Re: Making Friends in the online Social Networks

brandweaver — Sat, 26 Sep 2009 15:21:05 -0000

Love this concept of the "bar." You need to approach every relationship as beginning a conversation with real human beings. Not shouting or automating a robotic form of communication. I also segment Twitter and FB friends. Twitter is more open and FB is a place of people I really know and have engaged in conversations with.

Re: Traffic through Video Marketing Campaigns

brandweaver — Fri, 25 Sep 2009 13:13:18 -0000

This posting is a gold mine of amazing tactics for the experienced and expert alike. Now it's just a matter of picking a couple of tactics and going for it! Knowing tactics is half the battle, but nothing beats putting it into action, of course.

Re: ST “Soul Searching” contest for teams - Part 2

brandweaver — Wed, 23 Sep 2009 16:03:47 -0000

This is quite a ride and really a totally new social experiment that has broad implications that have yet to be digested for me. Amazing how the cross-global collaboration is heating up too :)

Re: The Social Traffic “Soul Searching” Contest for Teams

brandweaver — Sat, 19 Sep 2009 23:39:04 -0000

It is truly wonderful to see the fruits of Simon's and so many wonderful people's labor begin to pay off. It's been quite the journey for everyone involved in this entrepreneurial experiment. There have been countless insights into marketing AND relationship building that I've benefitted from. I know that we are at the beginning of history in this industry.

Re: Profits to Passion Launching Soon

brandweaver — Fri, 18 Sep 2009 18:49:24 -0000

Thanks Chai. You hit it on the head as that was what we were going for with the design.

Re: 10 - Payment Processing

brandweaver — Thu, 20 Aug 2009 15:59:51 -0000

I'm inspired by what Events Listed offers event planners. It's exciting to have a platform that charges so little to have so many amazing vendor services. I really takes away so many pains so we can stay busy with the act of promoting and marketing.

Re: 09 - Disputes And Forums

brandweaver — Thu, 20 Aug 2009 15:44:30 -0000

Good, clear content. Self-explanatory and a valuable part of the mix for a social media platform.

Re: 08 - Tasks And Budgets

brandweaver — Tue, 18 Aug 2009 15:03:12 -0000

For event planners, this is a great tool to keep your staff on top of their assignments. Project management and Budget management in one. Great feature in Events Listed.

Re: 07 - Promoting Events

brandweaver — Mon, 17 Aug 2009 16:05:31 -0000

Events Listed, as we can see from this video, offers an amazing way to replicate the street selling of events of the past with a full online management and affiliate system. Impressive display of what's possible.

Re: 05 - Messaging

brandweaver — Thu, 13 Aug 2009 16:52:51 -0000

I loved this clip on how to use Events Listed for messaging, including auto-responder and broadcasting. Great stuff.

Re: 04 - Whos Who In The Zoo

brandweaver — Thu, 13 Aug 2009 16:38:38 -0000

Taking it all in and enjoying the learning process behind Events Listed and it's potential.

Re: 03 - Adding Fans

brandweaver — Wed, 12 Aug 2009 16:28:55 -0000

Good video with great features for adding fans. I had trouble with wanting to add STI participants and didn't see the bar that kboode mentioned.

Re: 03 - Digg

brandweaver — Thu, 30 Jul 2009 15:57:49 -0000

It looks like there was an error. Here it is again:

The essence here is that authority is built up through active cultivation on a site through submissions and voting. Once an authority is built up, and during this time, it's the leveraging of a small team of equal authorities that support each other's work, while not keeping direct associations on that site, can really leverage each other's authority.

If you decided to play, play deeply and well and for the long haul with Social Bookmarking sites.

Re: 02 - Best Practices

brandweaver — Tue, 21 Jul 2009 16:18:24 -0000

This has been one of the most exciting videos for me because of the broad implications of how we've moved from a classic web to the new "social" web. Obviously, this migration in the weight from page rank to social rank is a major part of this. It makes sense, if someone is an authority due to the number of followers, then when a story breaks, the search engines are relying on their authority to index and rank it high.

The "thumbs up" as a bookmark within Facebook was a great insight. Yes, how things will play out between social networks and bookmarking sites will be interesting. I agree that there will just be a few central sites in the future where one will login to access a vast number of services.

Re: Protected: 01 - Strategy

brandweaver — Fri, 17 Jul 2009 15:49:11 -0000

The fact that Social Rank—not Page Rank—is the future, then the positioning of expertise of an individual as -the- source in a particular topic is critical at this moment. It was insightful to learn that headlines have a great impact, but with so much info coming at folks, at come point, most people will look to the trusted authority in choosing content to engage in.

Re: Protected: 05 - Digg Strategy

brandweaver — Wed, 15 Jul 2009 16:06:40 -0000

For both the good and bad of it, we live in a headline culture first when distributing content. Here simon reminds us of this again. It's enlightening to learn that Digg is a place to build alliances, but not overtly in the form of public friends or fans.

I really liked the map that Simon presents that diagrams how Digg can fit into the larger Social Media ecosystem. There's several ways to approach this so it makes sense to think through this carefully yourself. I definitely don't like to see duplicate content between Twitter and FB and will think about how to apply this myself.

Re: Protected: 04 - Digg Dialog

brandweaver — Tue, 14 Jul 2009 14:35:27 -0000

A friend and associate of mine created a whole business model around this Digg Dialogg type of democratic approach to getting the most valuable questions up to the top within a public format.

Yes, I agree that Usernames should be running consistent, keyword specific and really strong, as any business name would. So much better when a user name is referenced that is not full of initials and numbers. Would it sound good on the radio?

Re: Protected: 03 - The Digg bar

brandweaver — Mon, 13 Jul 2009 16:08:56 -0000

I haven't yet signed up for an account on Digg just yet, but I found that if you visit as a casual user, the submission links go directly to the site rather than to a shortened URL within Digg.

Beyond that, yes the content syndication piece makes Digg very strong so that articles can go out via Twitter and Facebook.

Re: Protected: 02 - Getting Started

brandweaver — Mon, 13 Jul 2009 15:42:50 -0000

Like YouTube, it's nice to learn that the first 24 hours of a Digg submission are the most important. With that knowledge, it seems like a strong "release strategy" is pretty important, including leveraging your network and fans and friends. That combined with FB Connect can really send a submission to a huge audience quickly.

Re: Protected: 01 - Digg dilligence

brandweaver — Fri, 10 Jul 2009 15:33:56 -0000

What a great reminder that before investing your time in building your brand with any social media site, to first invest some time to see how enduring that site might be. Digg has some great potential. To realize that it doesn't take that many Diggs to get on the front page and the average number of visits (20K - 100K) is very impressive.

(Great to start getting caught up after my travels :-))

Re: 9. Tools

brandweaver — Fri, 12 Jun 2009 16:57:05 -0000

YouTube Insight is quite the tool. Doing professional video for years, how wonderful can it be to test the viewership of your videos, seeing where they start to drop off. That kind of research is fascinating. It doesn't necessarily make me want to change the video as much as learn from my audience as I can't always be all things to all people. It also speaks to a good headline if people came in at all—on the positive side.

Engagements is critical, as we are learning. I like the idea of just asking folks to engage and not assuming they just will.

Re: 8. Strategy

brandweaver — Fri, 12 Jun 2009 16:28:55 -0000

Naming your YouTube is so important. I strongly agree with Simon that a meaningful name with a niche is very valuable and really separates you from the pack.

It's really exciting to see the long term planning and building of a following here and to see how we can friend the big players by adding value, posting videos responses and using the Video Log feature.

I was a bit confused on where the bulletins are and wished I could have seen them on a screen capture.

Re: 7. Launching Videos

brandweaver — Fri, 05 Jun 2009 16:25:42 -0000

I think a major piece of learning from this video was the importance of "The Launch" and it's critical function in propelling a video to stardom. The first 24-48 hours as being critical was a bit of a surprise in it's weight for YouTube. Also, Digg as a play was another discovery. It was great to see the actual illustration of our GFC campaign—very insightful.

I did embed my video in my blog, but it did not get recognized in the stats so far. Not sure why. Maybe it doesn't happen in 24 hours.

Re: Buzz Marketing | Social Media Marketing Testimonial

brandweaver — Fri, 05 Jun 2009 02:25:38 -0000

What do you think about buzz marketing? I see it as the real foundation behind Social Media Marketing, before we had social media in the modern sense. The person to person spreading of credible messages worth speaking about. That now is simply accelerated in ways we never could have imagined.