Disqus - Latest Comments for antonellastellacci

Re: Ageism is becoming an issue for me. (Scripting News)

Antonella — Mon, 11 Jan 2010 18:41:48 -0000

Fame of them the world not to be lax; mercy and justice scorn them: not speak of them, but look and pass. (Dante).

Re: How Outposts Improve Your Ecosystem

Antonella — Sat, 09 Jan 2010 19:08:28 -0000

This is a great map to complement your Outpost strategy - which by the way I think is one of the best advices for social media, ever.
But I would think that a better info-graphic would be one that helped visualize the relevance of the input/outpost in terms of time dedicated/expected results for the homebase growth.

Re: The gadget that makes Steve Jobs jealous

Antonella — Sun, 03 Jan 2010 12:55:06 -0000

Hmmmm, ok, I am an Italian -living in the US- so I am biased. But let me tell you. Illy's machines are as nicely designed as this one, and deliver a much better tasting espresso.
my 2c.

Re: How Relationships Improve Sales

Antonella — Sat, 02 Jan 2010 10:26:35 -0000

All you say is very true. The problem is that a lot of companies embrace social media with false expectations of "viral"/free promotion and therefore fail to see the bigger picture.I like your 1 to 12 Twitter rule as a simple reminder that selling is 1/12 of the job (scares many ppl, but educates a lot more:)

Re: For All the Gloom Around RSS, Readers Continue to Climb in '09

Antonella — Tue, 22 Dec 2009 22:58:40 -0000

Louis,
while I totally agree with your post, I think that the analysis of the growth year over year is a little tricky if taken out of the context.
For example, Mashable RSS subs grew, but how does that compare vs their readership's growth?

Re: think (here) - The think (here) Blog - t(h)ink|CORE Episode 1.5

Antonella — Wed, 16 Dec 2009 19:23:28 -0000

This is cool, thanks for sharing!

Re: Revisit Your Site Carefully

Antonella — Mon, 14 Dec 2009 23:52:15 -0000

Chris,
I don't think your call to actions are a problem per se, as much as not having more filters to navigate your content. The Topics cloud is too generic (and has a huge uncategorized), the Recent entries are buried and not prominent (they blend in with the sidebar). You need more ways to market your posts (top posts, most commented, etc...you know 1000 times better than I do).

I'd also try to segment to see if there are groups with higher B-rates (are the new users the culprit because they can't find more content as in my hypothesis, or are ur loyal readers the bouncers, because maybe all they want is to read the latest post and go...cough cough, here I am).

My 2c,
Antonella

Re: Comments are the New Black

Antonella — Sun, 13 Dec 2009 21:55:37 -0000

Very thoughtful post. A simple and yet very effective Online Presence Management guide.

Re: Yo @chrisbrogan you’re doing Twitter wrong

Antonella — Sun, 22 Nov 2009 19:38:25 -0000

The readability issue could be addressed by offering different following options and/or filtered views.View/follow:
1- unfiltered tweeter stream (tweets, retweets, @replies)
2- only tweets without @replies
Like with RSS and blogs/blogs with comments/comments only.
There is not a good way to tweet, I am sure 1,000s of users love and get value out of the Brogan's @replies.

Re: The biggest things last week: Foursquare and Salesforce

Antonella — Sun, 22 Nov 2009 18:34:04 -0000

FourSquare is pure genius. Would make a perfect acquisition for both Facebook and Google.

Re: More thoughts on in-Tweet advertising

Antonella — Sun, 22 Nov 2009 00:23:29 -0000

I agree on the followers count being a legacy of the pageviews mentality (which was a legacy of the eyeballs of old media).
Models based on "impressions" will fail on Twitter (as they have everywhere...).

Re: Matrix: The Four Social Support Strategies

Antonella — Thu, 19 Nov 2009 19:29:01 -0000

There are many companies that have long considered customer service as an issue instead of an opportunity.
The emergence of social media as a channel for customer support has many of them upset, because they now have to re-think of the whole problem and realize that competitors with "lesser" products/services might beat them, precisely because of their ability to leverage on these channels.

Re: My Social Recruiting Summit Keynote Talk

Antonella — Sun, 15 Nov 2009 14:22:57 -0000

Excellent deck.
I would take it even further and say that social media is becoming an integral part of the HR process.So much so that according to recent stats published by Mashable, 8% employers have supposedly fired people for misuse of social media. (here's the article http://mashable.com/2009/08....

Re: What is Twitter for? Pimping your blog!

Antonella — Sat, 14 Nov 2009 16:35:59 -0000

Did you forget about @scoblefaves? I still follow it because I find it to be a great selection of good stuff to read.

Re: Is Your Company Trusted or Do You Have a Digital Comb Over?

Antonella — Fri, 13 Nov 2009 10:35:36 -0000

Truly awesome post.
Agreed on all fronts: brand strategy comes first. And if that is not "social" ready, the consequences can only be bad.

Re: Why I disagree with @Arrington about Droid

Antonella — Fri, 13 Nov 2009 08:51:09 -0000

I am with Arrington, not because I am a heavy user of Google Voice yet,but because of the bigger picture.
What Google is doing with Google Voice is only the beginning of a major shift. If my phone is like my PC with an open OS and applications I chose, why use AT&T or Verizon's dialing mechanisms?
We're getting close to an era where voice becomes just another Internet application.

Re: "Life moves pretty fast. If you don't stop and look around once in a while, you could miss it"

Antonella — Mon, 09 Nov 2009 11:46:30 -0000

I really admire everything you did. You totally rock.
HAPPY Birthday!!

Re: The Droid fails AS A PRODUCT when compared to Palm Pre and iPhone

Antonella — Sun, 08 Nov 2009 18:44:38 -0000

Great review (Motorola should pay for it!!)
Still, I think that one should not look at the Droid only as a product. The hardware glitches will be taken care of, easily (I assume).
But it's the ecosystem for carriers-developers-handset manufacturers-service providers that is disruptive, because it is open-source, low-cost and because it is Google-driven (and Google impact on mobile is a lot more radical and extensive than a single handset or app store).
....btw, I drove 200miles yest at the sound of the Droid navigator. Perfection is the word.

Re: listbrowser.org: davewiner's "droid-users" list

Antonella — Sat, 07 Nov 2009 20:50:56 -0000

oops, forgot username: _antonella_

Re: listbrowser.org: davewiner's "droid-users" list

Antonella — Sat, 07 Nov 2009 20:29:07 -0000

Totally into it.
Had been blogging about it and now that I have tested it, I can say, I got Droid'ed
(funny your blog post yest had inspired me to create a Droiders list too :-)

Re: Social Media Lesson: Create And Share Your Twitter Lists!

Antonella — Wed, 04 Nov 2009 08:15:02 -0000

Thanks for the post and for including my list!

Re: Quicktake: The Impacts Of Google’s Social Search

Antonella — Sat, 31 Oct 2009 19:02:56 -0000

I am also curious to see how Google itself will evolve AdWords, as social search takes off.
I listed some of the questions I have on my blog (http://snowcrashing.com/200....

Re: Twitter Lists- Im Not Down

Antonella — Sat, 31 Oct 2009 17:48:44 -0000

I see more value in a list from an expert, than in the delusion of being part of it.

Re: Could You Help Me With a Project

Antonella — Wed, 28 Oct 2009 13:41:31 -0000

Bravo to Violette :)

Re: 85,000 reasons why Apple’s iPhone isn’t going to be disrupted

Antonella — Sun, 25 Oct 2009 19:38:18 -0000

That is very true. Right now. Yes, the Iphone's competition is still embarrassing. But I bet it will change.
...Also, that wall can be more than 4inch tall and 3 weeks long: e.g. Google Voice or how they're been not helpful with the developers community when it comes to Augmented Reality (see the brilliant post by Robert Rice http://www.curiousraven.com...