Disqus - Latest Comments for JBishop

Re: Some New Logo Concepts

JBishop — Sat, 28 Mar 2009 11:23:13 -0000

These look great Joseph! I can see the poinsettia link, but I would have thought the green would have broken it up enough to lead them away from this thought. It is interesting to see the different takes on your own work, as everyone sees something different. I can't wait to see which design they go with.

Re: Pepsi Slaughters Tropicana’s Great Design

JBishop — Tue, 03 Feb 2009 11:41:04 -0000

You know, when comparing this to the new Pepsi design, I'm wondering if they are in fact targeting those that would normally by the store brands. It's a sneaky move, but I'll be willing to bet that is their reason behind the poor design. Have you ever seen a store brand that had great design? Just a thought.

Re: New Pepsi Logo and Identity

JBishop — Sun, 01 Feb 2009 22:35:01 -0000

I do remember that! I'm wondering if they are still making Pepsi Zero. I don't know anyone that drinks it.

No, it did not taste any different. Same taste, bad packaging. :)

Re: New Pepsi Logo and Identity

JBishop — Sun, 01 Feb 2009 11:17:05 -0000

I have to tell you that when I first purchased a Diet Pepsi out of the vending machine at work and noticed the logo, I thought, "Either Pepsi is using up some old cans from the 70's that I've never seen before, or they are capitalizing on the effective campaign as designed for Obama.” You are right in that it is a noticeable change and will make them stand out amongst their competitors, but I think it was a dirty move on their part.

There is nothing I hate more than feeling that a company is clearly trying to trick people into buying their product instead of creating a unique campaign that communicates the quality of their product. It was very lazy of them.