Disqus - Latest Comments for BennyP

Re: Land Rover: Rediscover

BennyP — Fri, 15 Aug 2008 11:02:21 -0000

nice idea (not only because i used to work für WUN in germany back then *g*)... but i'm missing a little bit the game aspect in this one:

interaction: - yey!
reward - nay!
what a pity...

Re: Axe: Dark Chocolate Gym

BennyP — Tue, 12 Aug 2008 10:54:39 -0000

Yeah... this would probably have generated more eyeballs if you autplayed the hole thing instead of that on-click stuff. But the idea is neither new, nor well executed.

I liked this one better for instance: http://www.bannerblog.com.a...

Same principle, better awareness...

Re: Crest Glide: Stuck

BennyP — Wed, 06 Aug 2008 10:47:37 -0000

problem here: you not only have to mouseover, but also navigate your cusor over the teeth. but writing "stick cursor between teeth to start ad" would take too much away, wouldn't it? ;)

i'd appreciated a little red herring on this one. maybe something like: "mouseover to clean teeth" then get stuck... or... ah whatever. i'm here for bashing, not brainstorming... :D

Re: Avon: Weather

BennyP — Wed, 06 Aug 2008 10:36:20 -0000

i also doubt that john and jane doe will get the connection there... maybe if one added a little "don't forget sunscreeen" note next to the cursor or so. the idea and placement is very nice though!

Re: Huggies: Cowboy

BennyP — Wed, 06 Aug 2008 10:31:54 -0000

quite? quite a bit... i mean tossing around toddlers is not one of my favorite hobbies ;) but i like the interactive appeal of this ad. i still miss a call-to-action though...

Re: The Katrina Foundation: Umbrella

BennyP — Thu, 31 Jul 2008 10:40:06 -0000

True... I even like the Mondeo ad better. Why? Call-to-action... my educated guess would be that most eyeballs will never see the nice actionscripting on this one here. Just because no none tells them to mouseover

Re: Nissin Lamen Noodles: Hotter

BennyP — Wed, 30 Jul 2008 09:40:34 -0000

Hmm... the idea is nice indeed. but executed dreadfully:
1) no john-doe-internet-user will get the connection between video and ad.
2) i didn't even recognized it as an ad, so not even branding effect here.
3) on a 1024 resolution i don't even see the ad when my screen is centered on the video.
4) ist just takes plain too long ;)